Following the recent plastic ban, this campaign sheds light on how plastic has always been toxic for us. And how we're helpless when it comes to getting rid of it. Just like a toxic relationship. #BreakUpWithPlastic is a 360 campaign that helps in moving on immediately after the realisation.
Each folder has a "Read Me Please" that includes the caption for every post and gives simple instructions on the timelines. You're however free to add your own zing to it and make it better.